September 16, 2012 8:35 am


Cristina Buzas, New Student Orientation Manager at Washtenaw Community College, joins Higher Ed Live to discuss Washtenaw’s Parents First-Year Experience project. Each year, the college welcomes parents of first-year students with a series of events and offerings, including a parent-specific orientation, webinars, newsletters, and continuos online communication.

With parents playing a crucial role not only in college selection but success as well, Washtenaw’s efforts are an example the industry should take note of.
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Inigral, the creators of the Schools App on Facebook. A private Facebook community to boost enrollment and retention. Have you seen @inigrals 2012 Social Admissions Report? It’s FULL of interesting data.
SCVNGR is a Google-funded mobile game about going places, doing challenges and earning points. .@RivUniversity used @ScvngrU to introduce students to campus. Next, they plan to introduce students to the city!
Converge Consulting is a measurable multi-channel marketing firm. They help their clients strategize, execute, and analyze their marketing efforts. .@ConvergeOrg & Hubspot partnership aims to help edu get found, convert leads, and analyze marketing efforts.


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