Sponsored Post

This post is written by Bianca Tomlin, Content Producer at Higher Ed Live.

In 2018, we launched the Advancement Leader Q+A series on the Higher Ed Live blog in partnership with Jon Horowitz. The nine posts in the series of Q+As with higher education advancement leaders review and expand on topics related to digital alumni engagement in the areas of engagement, technology, analytics, staffing, and more. We’ve taken those nine posts and complied them together for your reading convenience:

  1. It’s Time to Shift to a Digital-First Strategy
  1. A Smarter Approach to Alumni Engagement
  1. Elevating Digital Engagement Through Metrics, Practice, and Common Sense
  1. Driving Meaningful Alumni Engagement
  1. The Yield of Purposeful, Relevant, and Sustained Alumni Engagement
  1. The Human Side of Digital Engagement
  1. Enhancing Alumni Engagement Through Sophistication, Savvy, and Transparency
  1. The Imperative for a Digital-First Approach
  1. Conveying the Importance of Digital and Data to Alumni Engagement

Jon Horowitz is a digital strategy consultant for higher education advancement and alumni relations. Follow Jon on Twitter @hrwtz and check out horowitzstrategy.com for more on Jon and his work.


Article Author

Bianca Tomlin

Bianca Tomlin

Content Producer
Engagement Marketing Manager, mStoner, Inc.

Bianca Tomlin brings her content management and digital marketing experience to Higher Ed Live and mStoner. Bianca serves as the main point of contact for all content, social, and email communication for the Higher Ed Live sponsors. As digital marketing specialist for mStoner, Bianca keeps the dialogue flowing and fresh ideas circulating on mStoner’s social media channels.


Bianca Tomlin

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