Virtual Campus Tours for Recruitment

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CEO and Co-Founder of nuCloud and Founder of .eduGuru, Kyle James, joins Admissions Live for a comprehensive show about implementing a virtual campus tour into a college admissions recruitment strategy. From the basic dos and don’ts of creating a virtual tour to calculating return on investment, Kyle shares his expertise and over a dozen examples.

Taken from the live broadcast, May 29, 2012.

Topics discussed during the LIVE broadcast include:

  • Impact of Campus Tours on Recruitment
  • Geographic Reach
  • Web Expectations
  • Impact on Campus Visits
  • Types of Virtual Tours
  • Dos and Don’ts
  • ROI
    … and much more

Have questions? Contact Kyle on twitter @kylejames.

EXAMPLES/LINKS

Virtual Tour from Bucknell matches your personality and is a Webby award winner  http://community.bucknell.edu/

Interesting HTML5 approach to a virtual tour by Philips Academy
http://walkabout.andover.edu

CASE award winning virtual tour from Western Kentucky University by nuCloud
http://www.wku.edu/tour/

Example of a floor plan map at Bowen Law from nuCloud
http://ualr.edu/law/tour/

Home built and maintained virtual tour from University of Montana
http://map.umt.edu/

Location-based media and Google Streetview powered campus tour from RIT
http://www.rit.edu/emcs/admissions/tour/

This virtual tour from Gonzaga is Kyle James approved
http://www.gonzaga.edu/About/campus-map.asp

Beautiful renderings from UNC – Charlotte in their virtual tour
http://virtualtour.uncc.edu/

This award winner from Agnes Scott has a lot going on.  Is it too much?
http://www.realviewtv.com/online/agnesscott/

This UCLA interactive map is overwhelming and confusing
http://maps.ucla.edu/campus/

Web-based 3D virtual campus tour case study video of the USAFA online recruitment tool
http://www.youtube.com/watch?v=ldk-FmCYPCc

Non-Higher Ed example: The Architect’s Virtual Capitol. Webby award winner
http://1.usa.gov/e7Q1i5

Non-#Higher Ed example: Salemtown Retirement Community
http://www.salemtowne.org/interactive-tour-campus-map.php

RESOURCES

E-Expectations Reports from NoelLevitz
http://bit.ly/nrAkyb

Ways to cut the cost of college visits
http://fxn.ws/GJigUA from FOX Business
http://usat.ly/LcqepM from USA TODAY

5 Ways A Virtual Tour Must Tie Into Your Recruitment Process from nuCloud
http://bit.ly/LcrIAh

[Data] A Physical Campus Tour Is the Most Influential Recruitment Activity from nuCloud
http://bit.ly/Lcs4H6

Schools Report 30% Increase In Campus Visits Thanks To Virtual Tours
http://bit.ly/Lcshdw

THANK YOU TO OUR SPONSORS

INIGRAL, the creators of the Schools App on Facebook. Check out their latest white paper titled “Recruiting International Students with Social Media” and learn how to how to use social media to improve international student yield and retention. Looking to engage international students with social media? Read More

SCVNGR, Admissions Live is sponsored by SCVNGR, a Google-funded mobile game about going places, doing challenges and earning points. Learn how your institution can get started with SCVNGR, as well as read case studies and interviews with some of the 400 colleges and universities who have already  used the service, at SCVNGRU.com.

ZINCH.com has conducted an intensive research study on what things influence a student’s college decision making process and what recruitment methods work best at each stage of their college search.  Zinch will be presenting at nearly 40 conferences this year.  To find out if they will be attending your conference send a tweet to @socialadmission or e-mail outreach@zinch.com.  To schedule a private presentation of their findings e-mail gil@zinch.com or tweet @gilrogers.

WELCOME TO COLLEGE, home of MARV, the Mobile Automated Research Vehicle. The company announced exciting news today that MARV will be joining forces with SmarterBank to promote the #CrushStudentDebt Sweepstakes.  One lucky winner will be awarded $25,000 to crush their student debt. Check out the latest Welcome to College blog for more details and the colleges MARV will be visiting during the month of May to promote the sweepstakes. Read More


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