Blog Articles

In 2015, Higher Ed Live started making all our episodes available for free via podcasts. Check out the Top Podcasts of 2017. Since launching, you’ve downloaded our podcast more than 172,758 times! Here are the top downloaded podcasts of 2018: Admissions Live What Accepted Students Wants On this episode, we sit down with three innovative, higher […]

Like our peer institutions in North America, Oslo Metropolitan University (OsloMet) relies heavily on social media to build our brand. Changes in social media use and a significant drop in organic reach on the traditional social media platforms have forced us to retool and approach our brand-building work differently. In the past year, we’ve been […]

Communications and marketing teams, you have a problem. Prospective students don’t trust you online. Here’s how you can fix it. According to a recent study from the Knight Foundation — the abundance of fake or deceptive content online has caused “almost half” of college student respondents to lack confidence in discerning real from fake news […]

Three-days, nine sessions, and an all-star group of speakers.That’s a small portion of what you get when registering for mStoner’s Advanced Marketing for Higher Education Websites online conference. When? Noon to 4:00 p.m. EST / 9:00 a.m. to 1:00 p.m. PST daily from December 11, 2018 to December 13, 2018. How much? Cost to attend […]

There is one piece of research from the 2018 E-Expectations Trend Report about how digital engagement shapes the way high school juniors and seniors choose a college that is not surprising: They like stories about students similar to themselves. Popular Content for College Websites Content featuring students speaking about campus life or engaged in activities […]

There are two vital questions that must be answered when it comes to recruiting prospective students: How are you getting students to visit your campus? What are you doing to ensure your prospective students become enrolled students? We recently teamed up with our partners at Georgia College & State University (GCSU) in Milledgeville, Georgia (listen […]

I recently returned from the Association for Advancement of Sustainability in Higher Education conference where the theme was “Global Goals: Rising to the Challenge”. Adopted by the world’s governments in September 2015, the UN’s 17 Global Goals (known as the Sustainable Development Goals) establish ambitious global targets to end poverty, protect the planet and ensure […]