Mobile devices are in the hands of students, parents and admissions professionals. As we think about the marketing mix for our next recruitment cycle, mobile communications should be a part of your strategy. Mobile recruiting strategy is not just about the mobile web. Text messaging programs are an effective and user friendly approach mobile recruitment. […]
As our thoughts turn to summer and bringing in future classes, host Chris D’Orso spoke with Auburn’s Cindy Singley and Arizona State’s Jaime Engelhart, members of the executive board of CIVSA, the Collegiate Information and Visitor Services Association. We discussed breaking up your big tour groups into specialized sections, effectively surveying your visitors, and giving […]
High schools across the country are holding their commencement ceremonies, and students are preparing to head off to college in the fall. However, research shows 10-20% of these students nationally will “melt” during the summer, many of whom are low-income minority students planning to enroll in community college. In this episode of Admissions Live, host […]
As we move closer to the national decision date of May 1st, colleges across the country are developing unique yield events to connect current students with their potential incoming class. On this episode of Admissions Live, host Nicole Lentine speaks with Ma’ayan Plaut, Manager of Social Strategy & Projects and Tanya Aydelott, Assistant Director of […]
Postcards, coffee chats, and a helpful hashtag? Using these tools, the University of Minnesota is redefining the role that alumni play in turning prospective students into excited enrollees. While traditional roles such as college fair representative and student interviewer still have a place, hear what UMN and other schools are doing to advance alumni participation […]
The Reach Higher initiative is the First Lady’s effort to inspire every student in America to take charge of their future by completing their education past high school, whether at a professional training program, a community college, or a four-year college or university. On May 1, “College Signing Day,” institutions across the country will be […]
The battlefield for undecided prospective students between now and May 1 is fierce. Students without a firm sense of academic direction can feel more conflicted during this time than those with a clear path in mind. How can admissions counselors and communicators reach these students in a meaningful way? What are their pain points during […]
Current students play a vital role in the success of an admissions office. Their involvement in supporting the voice and the mission of our institution can often be the most lasting impression we leave on prospective students and their families. How can we cultivate their roles to best support our institution’s goals, while also supporting […]
With marriage equality sweeping the nation, LGBTQ students are entering college life in a world that is more open and welcoming than in generations past. However, we know there is more work to be done. How can enrollment officers make their campuses even more welcoming? What questions can you expect students to be asking admissions […]
Monday, January 19, 2015 at 1:00 p.m. ET Broadcasted over Google Plus, On-Air Hangout Conversation: #HigherEdLive On this episode of Admissions Live, Nicole Lentine speaks with Gil Rogers from Chegg Enrollment Services. Tune in for a preview of the 2015 Social Admission Report, social media insights, trends from schools and students and much more.
Monday, January 12, 2015 at 1:00 p.m. ET Broadcasted over Google Plus, On-Air Hangout Conversation: #HigherEdLive On this episode of Admissions Live, Chris D’Orso hosts the fourth annual State of College Admission show with guest Scott Jaschik, editor at Inside Higher Ed. Tune in for a review of President Obama’s community college plan, changes in enrollment technologies […]
Monday, December 15, 2014 at 1:00 p.m. ET Broadcasted over Google Plus, On-Air Hangout Conversation: #HigherEdLive On this episode of Admissions Live, social media managers offer tips and tricks to keeping your content fresh and engaging for prospective students, new admits and incoming transfer students over the winter break. Guest host Erin Supinka, Social Media Manager at […]
Monday, December 8, 2014 at 1:00 p.m. ET Broadcasted over Google Plus, On-Air Hangout Conversation: #HigherEdLive On this episode, members of the recruitment offices at Saint Joseph’s University discuss how they are on the path to collecting better and more accurate admissions data in order to become better marketers and recruiters. Guest host Melissa Calder, Associate Director […]
Originally aired: Monday, November 3rd at 1:00pm ET Admissions Live host Chris D’Orso and guests Melissa Dix and Amanda Frisbee discussed how Beloit College is doing some cutting-edge work with video, both on their homepage and with their student teams.
Originally aired: Monday, October 6th at 1:00pm ET Admissions Live host Chris D’Orso and guest Corey Patterson discussed how colleges and universities could — and should — do more for transfer students, at every point along the admissions cycle from inquiry to graduation.
In this segment of Admissions Live (airdate September 8, 2014), host Chris D’Orso talks with Stephanie Geyer of Noel-Levitz and Lance Merker of OmniUpdate about this year’s E-Expectations survey of college-bound students and their parents.