Mobile devices are in the hands of students, parents and admissions professionals. As we think about the marketing mix for our next recruitment cycle, mobile communications should be a part of your strategy. Mobile recruiting strategy is not just about the mobile web. Text messaging programs are an effective and user friendly approach mobile recruitment. On this episode of Admissions Live, Nicole Lentine speaks with James Wiseman, Vice President of Enrollment at Carroll University. Tune in as they discuss the use of text messaging to aid in the admissions process.

 

Admissions Live is sponsored by mStoner, Inc.

Episode Host

Nicole Lentine

Nicole Lentine

Nicole Lentine is business development specialist at mStoner, Inc. Nicole works closely with mStoner's marketing team to connect with new clients, identifying their challenges and finding the solutions that best fit their needs. Nicole previously served as an admissions counselor at her alma mater, Champlain College in Burlington, VT. She speaks about college admissions and digital communication strategies at regional and national conferences including NEACAC, HigherEdWeb, and UBTech.