“We tend to assume that everyone looks at web pages in the same way, but high school students have a perspective which differs in some important ways from our insider view as adults embedded in higher-ed. As a result, we’re inadvertently sending messages to our prospective students that we don’t intend to send.” – Mark Heiman

On this episode of Admissions Live, Nicole Lentine speaks with Mark Heiman, Senior Web Application Developer at Carleton College. Mark shares insights from his Red Stapler Award-winning presentation from HighEdWeb 2014 and the insight it provides to the world of Admissions.

 

Admissions Live is sponsored by mStoner, Inc.

Episode Host

Nicole Lentine

Nicole Lentine

Nicole Lentine is business development specialist at mStoner, Inc. Nicole works closely with mStoner's marketing team to connect with new clients, identifying their challenges and finding the solutions that best fit their needs. Nicole previously served as an admissions counselor at her alma mater, Champlain College in Burlington, VT. She speaks about college admissions and digital communication strategies at regional and national conferences including NEACAC, HigherEdWeb, and UBTech.
 
 
Category: Admissions Live