Geo-Social Nonsense: The Future of Location-Based Services

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Many marketers are still trying to figure out the location game. Is it all about ‘checking in’ or is that just a fading fad?

SCVNGR University Rep Jeff Kirchick joins Higher Ed Live to talk about the location industry, offering in-depth analysis on how organizations have pivoted their models, and what it means for marketers looking to utilize their offerings to engage their community.

Thinking about using LBS in an upcoming campaign? You’ll want to watch this first.

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OmniUpdate is the leading web content management system (CMS) provider for higher education. The company’s web CMS, OU Campus™, is secure and scalable with great tools and features, deployment flexibility, and an awesome user community.
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SCVNGR is a Google-funded mobile game about going places, doing challenges and earning points. Check out how Babson College is using SCVNGR campus-wide.

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The future of location

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