We all know social media isn’t a megaphone, but once your Twitter follower numbers reach the thousands how do you actually connect and engage with your audience on a meaningful level? Enter Formulists, a list creation and management tool that allows users to generate customized Twitter lists that continuously self-update.

With Formulist you can filter and create lists by people who you follow, people who follow you, track interactions, and more. This is Twitter lists on steroids.

The biggest benefit we see for colleges and universities is you can create customized lists by geographic region. Previously if you wanted to invite alumni or prospectives to an out-of-state event you’d either blast everyone or spend hours reading bios to see where folks are from. Now an alumni association or admissions office can create lists for each state, connecting those individuals to events in their area, all with just a few clicks.

But alumni and admissions aren’t the only folks who should be jumping at this. Absolutely any Twitter account could find value in Formulists’ offerings. For instance, using “Custom-Lists” you can also add, intersect or subtract existing lists from each other. So another possibility would be to get a list of existing faculty or students, who mention your school in their bio, and intersect this list with a “People Who RTed Me” to help both acknowledge and keep track of those that are actively helping to promote the school.

There are a lot of tools out there that help you organize Twitter followers, but the depth of Formulists and its ability to completely customize and cater to your needs via filters is seriously awesome. We really love the auto update feature too. If someone in one of your lists changes their geographic region, bio keywords, etc. your list will automatically take note so you’ll never have to manually filter it.

Formulists currently offers both free and paid accounts. The free accounts come with access to 2 customized lists and daily updates. $0.99 a month gets you 20 customized lists, 6x faster list updates and the ability to update lists on demand.

Interested in trying Formulists out? Use the Higher Ed Live special promotional invite to get 3 customized lists for free.


Article Author

Seth Odell

Founder and Advisor