The world of alumni relations is in constant flux. In the midst of evolving audience expectations and a rapidly changing communications landscape, alumni relations professionals are tasked with cultivating relationships between alumni and their alma maters, as well as mobilizing those audiences in support of the institutions.
In this episode, host Andrew Gossen discusses the challenges and opportunities confronting alumni relations practitioners in 2016 and beyond with two experts: GG+A’s Andy Shaindlin and UCLA’s Julie Sina.
Andrew GossenAndrew is a social media strategist/social anthropologist with a strong alumni relations background who is interested in the intersection between community, communication, and technology. His goal is to capitalize on the opportunities offered by emerging technologies, mobile and social, to advance organizational goals by enhancing connectedness and engagement between constituents and organizations, as well as among the constituents themselves. Andrew has a strong track record of recognizing emerging opportunities, mobilizing support for pilot projects and integrating successful experiments into organizational structure and strategy.
Andy is a higher education executive with 26 years of international experience in institutional advancement, including alumni engagement, communications, and fundraising. Andy consults with a variety of organizations providing program assessment, recommendations on staffing and structure, organizational models, governance boards, and preparation for trends affecting non-profits and networks.
Andy is a frequent keynote presenter, conference speaker and author on topics related to global advancement trends and the effects of technology on organizations and their members. He has chaired the Commission on Alumni Relations for the Council for Advancement and Support of Education (CASE), and served on the CASE Board of Trustees.
Julie became UCLA’s associate vice chancellor for alumni affairs in December 2013. In partnership with the UCLA Alumni Association Board, Julie has overseen the adoption of a new alumni engagement model that has refocused alumni activity around regional and international work, young alumni involvement, attention to affinity and diversity networks, the continuum from student recruitment to career development and closer ties to alumni efforts in the professional schools and College.
In addition to Alumni Affairs, Julie leads the advancement services division and serves as C.F.O. for the UCLA Foundation and UCLA Investment Company. Julie earned her Ph.D. at Virginia Tech. She’s worked with Virginia Tech, University of Florida, University of the Pacific, Iowa State and University of Wisconsin-Stevens Point. Follow her, @juliesina.