Admissions Live

Have you wondered what teens are thinking when they read — or ignore — recruitment messaging? Prospective teen students are the prime audience for many higher education marketers. To reach them, we rely on a set of best practices based on their needs and interests. In partnership with National Research Center for College & University […]

We hear a lot these days about enrollment “fit” – the need for prospective students and schools to be closely aligned in order to ensure high retention and graduation rates. A laudable cause, no doubt, when it comes to the “traditional” student: those first-time, full time enrollees entering college right out of high school. Eduventures’ […]

More and more, admissions and marketing departments are collaborating to reach prospective students. They are using social media and making digital marketing investments. The paradigm is (finally) starting to shift. Tune in as marketing and enrollment experts, Stephanie Geyer and Gil Rogers join our broadcast. This week, we debate the best methods for reaching students. […]

Each year, enrollment pros revisit their strategies for yielding admitted students. The team at Eduventures has surveyed students to help us make informed decisions. The Survey of Admitted Students provides actionable data to help with the following: Better understand decision segments among admitted students Learn more about hidden drivers impacting enrollment choices Better understand the […]

The Excelsior Scholarship will make New York the first state to include four-year public schools in the free tuition program.  Targeting middle-class families and individuals with incomes of $125,000 per year or less, the program has been hailed both as innovative or doomed to fail.  Is this a move in the right direction? In this […]

While college admissions marketing has become more digital and on-demand, the traditional campus visit experience remains a cornerstone in the decision making process. Colleges work tirelessly to create exciting and memorable campus visits, but most are only as good as the students leading the way. On this episode of Admissions Live, we sit down with professionals charged […]