Children and grandchildren of our alumni can become our biggest fans—and our future students. In this episode of Advancement Live, Kim Infanti speaks with two universities about their legacy programs—including one that was recently resurrected after being on hiatus for several years. Learn about how to design engaging programs that will educate legacies about your university and strengthen their bond to the place your alumni love. We’ll also discuss how legacy programs can enhance alumni giving, as legacy parents and grandparents develop even stronger affinities for your institution.

 

Advancement Live is sponsored by iModules

Episode Host

Kim Infanti

Kim Infanti

Kim Infanti enjoys being a connector and finding new ways to foster relationships using social media. She is the Director of Strategic Communications and Digital Engagement in Syracuse University’s Office of Alumni Engagement. Prior to joining the alumni office, Kim oversaw alumni programs in Syracuse University’s Career Services office. One of her proudest accomplishments during that time was creating the @WorkingOrange Twitter handle, a concept that many peer institutions have since modeled.
 

Guests

Sarah Craw

Sarah joined the Iowa State University Alumni Association staff in November 2015 after previously working as a graduate assistant in the University of Northern Iowa Office of Alumni Relations. In her current position, she works with the ISUAA’s Future Alumni Network membership program, LegaCY Club, and commencement initiatives. She also coordinates the development and maintenance of the Iowa State Alumni app, oversees new grad member recruitment, and is a Young Alumni Council staff liaison.

 

Melisa Parkerson

Melisa has served as director of student programs for the Oklahoma State University Alumni Association for nearly a decade. Prior to this role, she was assistant director of annual giving and alumni relations at Oklahoma City University. One of Melisa’s areas of focus is advising students who plan and present OSU’s Homecoming celebration. She also oversees OSU’s Student Alumni Association, the OSU Class Ring, Student Awards, and the Legacy Program for children and grandchildren of alumni.