Former head of Rhode Island School of Design’s marketing and communications Becky Bermont talks about thought leadership in higher education with a case study of RISD’s work on an integrative movement with STEAM education, and the unique marketing opportunities and challenges it presented.
CEO of nuCloud and Founder of .eduGuru Kyle James talks with Director of Web Development at Northwest Nazarene University in Nampa, Idaho, Zac Vineyard about SEO in higher ed.
Director of Business Development and Social Media at Educational Marketing Group Travis Brock heads a round-table discussion of branding in higher ed. Joining the panel is: Jason Cook, 2012 International Brand Master and Senior Associate Athletics Director, External Affairs, Claudia Jackson, a 2011 award finalist and Executive Director of Community and Legislative at Del Mar College, [...]
Brent Passmore and Carrie Phillips, Director of Web Development at the University of Central Arkansas and Director of New Media at Arkansas Tech University, respectively, talk all things video production, with an eye toward effective strategies on a budget. Joining them are student videographers Josh Kelley, Alyssa Levenberg.
Host Amy Mengel, Head of Marketing at readMedia, speaks with Steven Morris, Social Media coordinator at Georgia Tech, along with Matt Nagel, who leads media relations, and finally, Nick Selby, the sophomore who’s responsible for Georgia Tech’s now-infamous welcome speech given at its fall convocation. A video of Nick’s speech went viral and rocketed him to [...]
Host Susan Evans, Senior Strategist at mStoner, speaks with fellow mStoner Strategist Deb Maue, as well as AMA program manager for the 2013 Symposium for the Marketing of Higher Education, Quinn Meyer and Executive Director of Marketing Communications for the University of California system Jason Simon about the 2013 AMA Symposium For the Marketing of Higher Education. AMA [...]
Host Fran Zablocki speaks with Assistant Director of Editorial Services and Social Media at St. Lawrence University Meg Bernier, Social Media Coordinator at Oberlin College Ma’ayan Plaut and Business Intelligence Analyst at University of Denver Derek Duncan about future roles, responsibilities, and organizational structures of higher education communications professionals. The discussion centers around ideas for [...]
Director of Web Services at the University at Buffalo and conference chair for the annual Higher Education Web Professionals Conference in Buffalo Mark Greenfield looks into the future of Higher Ed.
University of Vermont Web Strategist Tatjana Salcedo talks with Joshua Dodson, Search Engine Optimization Analyst at Eastern Kentucky University and Course Instructor for Higher Ed Experts.
Social media coordinator at Oberlin College Ma’ayan Plaut talks with Brent Capriotti of Pearson Learning Solutions. Brent is a Curriculum Consultant on Pearson’s Custom Curriculum team. His job is a mashup of instructional design, educational technology, R&D, and consultation in the higher education space.
Director of Web Development at the University of Central Arkansas Brent Passmore, and Director of New Media at Arkansas Tech University Carrie Phillips review the recent HighEdWeb Arkansas conference with guest Jeff Stevens.
Shelly Keith, Director of Digital Communications at the University of Mary Washington in Fredericksburg, Virginia brings you a show all about settling in and doing the work after you’ve made a job transition as well as the challenges, cultures, and trade-offs that make up the reality of life after you nail the interview. Joining Shelly [...]
Michael Kiser, Vice President for Communications leads a panel discussion to sort through the best way to bring big brand thinking to small school settings. Joining Michael tonight are Melissa Farmer Richards, the assistant vice president for marketing and publications at Virginia Tech, Jeanne Mathews, the assistant vice president of public relations and marketing at Berry [...]
Mallory Wood talks with Associate Director for Advancement Communications at Phillips Exceter Academy Mike Nagel about engaging alumni by telling and sharing great stories online so that they feel connected and excited enough to donate. Taken from the live broadcast July 18th, 2013 THANK YOU TO OUR SPONSORS: OMNIUPDATE OmniUpdate is the leading web content management system [...]
Daniella Nordin talks with Suzette Gardner and Colby Anderson who comprise George Washington University’s Alumni Relations Social Media Team. Colby and Suzette share how best to use social media as a customer service tool, and discuss best practices, key services and benefits, and display some examples of using social media for customer service in alumni relations. Taken from the live [...]
Doug Gapinski talks with Kyle Bowen, Director of Informatics at Purdue University, where he leads a development group focused on creating innovative applications within teaching, learning, and research. Kyle recently led development of Passport, a competency-based learning system that demonstrates academic achievement through customizable badges. Kyle is also the Co-founder and chief technology officer at Skyepack, an ed [...]
Mallory Wood and Fran Zablocki welcome hosts and sponsors for Higher Ed Live’s two newest channels, Advancement Live and Solo Live, as well as the new host of Student Affairs Live, Mike Hamilton, and new sponsor, Higher One. Introducing Solo Live! Ron Bronson and Tonya Oaks Smith will take their blog into the universe of [...]
Mallory Wood leads a panel discussion of the recent Penn State Web Conference. Joining in the discussion this week is Robin Smail, Timothy D’Agostino, Emily Okey, and mStoner’s own Doug Gapinski.
Debra Goldentyer, Senior Manager of Online Marketing at the Haas School of Business at the University of California, Berkeley and Nathan Gerber, Director of Web Development Services at Utah Valley University head up a panel of HighEd Web West attendees to recap the first-ever West Coast HighEd conference. Joining Debra and Nathan are Sheri Lehman, Interactive Marketing Specialist [...]