Digital Marketing Specialist, mStoner, Inc.
Bianca Tomlin brings her content management and digital marketing experience to Higher Ed Live and mStoner. Bianca serves as the main point of contact for all content, social, and email communication for the Higher Ed Live sponsors. As digital marketing specialist for mStoner, Bianca keeps the dialogue flowing and fresh ideas circulating on mStoner’s social media channels.
There is one piece of research from the 2018 E-Expectations Trend Report about how digital engagement shapes the way high school juniors and seniors choose a college that is not surprising: They like stories about students similar to themselves. Popular Content for College Websites Content featuring students speaking about campus life or engaged in activities […]
The 2018 AMA Symposium for the Marketing of Higher Education is right around the corner. Will BVK and mStoner see you in Orlando? This year mStoner and BVK, are teaming up and looking for a challenge. That’s right — they’re giving you 30 minutes to discuss and unpack your top-of-mind business issues with the best […]
In 2018, we launched the Advancement Leader Q+A series on the Higher Ed Live blog in partnership with Jon Horowitz. The nine posts in the series of Q+As with higher education advancement leaders review and expand on topics related to digital alumni engagement in the areas of engagement, technology, analytics, staffing, and more. We’ve taken […]
Are your readers at the heart of your institution’s story? Register for this free webinar Storytelling is imperative if you want to build an enduring brand for your college or university. The truth is, we could all be better at articulating who we are, what we’ve experienced, and why it matters. In order to tell […]
Have you heard? Higher Ed Live is conducting research to better understand how you engage with the network and the content we produce. Participate in the survey now. We want Higher Ed Live to become your go-to professional development resource. To improve the quality and delivery of our content, we need to better understand how […]