Episode Host

Adam Castro

As Vice President for Enrollment Management, Adam Castro oversees the operations of the Offices of Admission, Marketing, and Student Financial Services. His areas of responsibility include development of recruitment, marketing, admission, and financial aid programs designed to recruit, admit and retain students at Bloomfield College. He has been at Bloomfield College since 2003. Adam is an active member of numerous organizations including the National Association of College Admission Counselors (NACAC), the American Association of Collegiate Registrars and Admissions Officers (AACRAO), the ACT New Jersey State Council, NAFSA: Association for International Educators, and the Association of Independent Colleges and Universities in New Jersey (AICUNJ).
 

Guests

Eric Hoover

Eric Hoover, a senior writer at the Chronicle of Higher Education, has been covering admissions and enrollment issues since 2001. He has written extensively about student recruitment, retention, standardized testing, and college access. Eric’s work also has appeared in the New York Times, Washington Post, Washington Monthly, and Nautilus. His journalism has been recognized by the Education Writers Association; most recently, he won a first-place award for beat reporting for his coverage of college admissions. A graduate of the University of Virginia, he is pursuing a Master’s degree in the teaching of writing at the George Mason University.

 

Jon Boeckenstedt

Jon Boeckenstedt has been with DePaul, the largest private university in the Midwest, since 2002. He is responsible for all processes that recruit, admit, and enroll over 5,000 new undergraduates each year. He also serves as the liaison between DePaul’s Enrollment Management Division and the offices of Information Technology and Legal Affairs.

He is the author of two popular blogs focused on college admissions, financial aid, and higher education data, and recently wrote a chapter on the place of Admissions in the Academy in the book “Contemporary Colleges and Universities: A Reader” edited by Joseph L. DeVitis.

He brings over 30 years of experience in higher education, all spent in admissions and enrollment management. His interests include the intersection of corporate and higher education management issues, as well as institutional strategy; he was among the first in the nation to present on the application of brand to higher education, in 1993.

Jon has worked at Mount Mercy and Grinnell Colleges in Iowa, the University of Dallas in Texas, Communicorp (a marketing consulting firm working with not-for-profits) in Atlanta, and St. Bonaventure University in New York, where he spent seven years as dean and then vice president of Enrollment Management. He earned his bachelor of arts in English Literature from Loras College in Dubuque, Iowa, and his master’s degree in management and marketing from the University of Maryland University College.