Current #SAgrads: Their Future in Student Affairs

Current #SAgrads: Their Future in Student Affairs

by

Wednesday, September 3rd at 1:00pm ET
Broadcasted over Google Plus, On-Air Hangout
Conversation: #HigherEdLive

What does the future hold for Student Affairs? Who will lead departments and divisions on college and university campuses in the coming years? How are master’s programs preparing these future student affairs leaders to meet the various challenges the future holds? What do current #SAgrads have to say about the profession and their future aspirations?

Read more ▸

It's Time for Our Alumni Engagement Programs to Evolve

It’s Time for Our Alumni Engagement Programs to Evolve

by

One of the biggest challenges facing alumni relations pros is attracting new participants to existing engagement programs with no new resources. More often than not, the approach requires turning our attention to marketing tactics — email communication strategy in particular, in an attempt to increase turnout.

Read more ▸

Tell Great Stories

Tell Great Stories

by

In this edition of Marketing Live,which originally aired live on August 21, 2014, guests Georgy Cohen and Dave Pond discuss the role of storytelling in higher education marketing. Read more ▸

6 Tips for an Accessible Content Strategy

6 Tips for an Accessible Content Strategy

by

This post is sponsored and written by Formstack, an easy-to-use online form building solution.

In higher education, maintaining a Section 508 compliant web presence is essential. However, many people assume that a website’s accessibility is the programmer’s responsibility. You might be surprised to learn that content can also impact accessibility. People with visual, hearing, motor, or cognitive disabilities need to navigate your website. Also, they need to understand your content. With attention to a few key areas, you create marketing content that is both high quality and accessible. Read more ▸